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How to Price Your Items for Success on eBayMany new sellers don’t really realize how important pricing can be when it comes to being successful with eBay auctions. Many don’t even realize that something as formal as pricing needs to be done. Heck, eBay is an auction site after all! However, eBay auctions are not quite the same as the auctions you attend in the offline world. In fact, quite a bit of work goes into determining and setting prices...especially by those who want to have a successful eBay business.
We will start with the basics. There are only three prices that you can set for your eBay auction: the buy it now price, the reserve price, and the starting bid price. Of these three, the starting bid price is the only one that is actually a requirement for an eBay auction. The reserve price and the "buy it now" price are strictly optional.
Starting Bid
Reserve Price
Buy It Now
Shipping
Before setting any prices, however, you need to determine
what the item is really worth. The value of the item in
different markets might be quite high. However, you
are selling on eBay, and it is a different world
altogether! Find out the price that similar items have sold, or are selling for on eBay before setting any prices of your own. If it is a
collectable, or a high ticket item, have the item evaluated to ensure that you aren’t going to lose money!
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Page Updated 11:39 AM Wednesday 8/1/2012